expertise
Altruistically creating interactions and interfaces. Excited about design ops and systems.
Process
- Understand
- Explore#
- Materialize
Product / Service
- Strategy
- Design Thinking
- Heuristic Evaluation
- User Research & Analysis
- Customer Journey Mapping
- Usability Testing
- Accessibility
- Brand Experience
Design
- Branding & Identity
- Creative Concepts & Ideas
- E-Commerce Experience
- Wire-framing & Prototyping
- Micro Interactions
- Design Systems
- Creative Websites
- Web & Mobile Apps
15+
Years in business
1M+
Happy customers
3x
Profitiblity
works
Using empathy, curiosity and design to create simple and effective solutions to complex problems.
about me
I’m Basu - an enthusiastic experience designer, based in Texas, USA.
User Experience Architect with a background in Art Direction. With his multiple hats, he recreates the definition of beautiful with an eye for detail, sense of aesthetics & functionality. Ensuring that every point of digital engagement, from your website through to e-commerce and apps, delivers the best possible experience. Helping you to develop your CX strategy, to map customer journeys, design services, and create experiences that will differentiate.
The purpose is what makes us human.
Deliver on the demands of todays digital consumer needs and predict those of tomorrow.



